Head of Sales & Marketing

Location: Congo Brazzaville

About Helios Towers

Helios Towers is a leading independent telecommunications infrastructure company, with one of the most extensive tower portfolios across Africa and the Middle East.

We build, acquire and operate telecommunications infrastructure that enables mobile network operators to provide coverage and connectivity to millions of people. Our purpose is to drive the growth of mobile communications across our markets by providing high-quality, sustainable infrastructure solutions.

Overview

Helios Towers is looking for an experienced Head of Sales & Marketing to join our team in Congo Brazzaville.

Reporting to the Managing Director, you will lead the Sales and Marketing function, with responsibility for developing and executing the commercial strategy, driving revenue growth and strengthening relationships with key telecom operators.

You will lead major commercial opportunities across colocation and Build-to-Suit (BTS), manage responses to RFPs and RFQs, oversee commercial negotiations and develop the processes and capabilities required to deliver against our growth ambitions.

Role Responsibilities

• Develop and execute the local sales, marketing, product and pricing strategy to drive sustainable revenue growth.

• Build and maintain strategic relationships with key decision-makers across mobile network operators and telecom customers.

• Lead initiatives to identify and convert colocation, lease-up and Build-to-Suit (BTS) opportunities.

• Lead the preparation of commercial offers and responses to RFPs and RFQs, including negotiations with operators.

• Partner with technical teams to conduct network overlap analysis, understand operator rollout plans and identify opportunities to optimise lease-up.

• Develop a strong understanding of customer requirements, tower CAPEX, operating cost structures and competitive market dynamics.

• Take responsibility, alongside the Managing Director, for the delivery of annual sales and revenue targets.

• Lead the revenue-planning process in partnership with the Managing Director and Finance team.

• Establish and continuously improve sales, marketing, customer care, pricing and CRM processes and procedures.

• Recruit, lead, develop and motivate a high-performing Sales & Marketing team.

• Ensure all activities are delivered in accordance with Helios Towers’ governance, ethical, legal and HSE requirements.

Requirements for the Role

• Bachelor’s degree or higher from an accredited university, preferably within a commercial, business or technical discipline.

• Minimum 10 years’ post-graduate B2B corporate account management/commercial experience, with significant exposure to telecommunications.

• Previous experience within a mobile network operator, tower company or major telecom vendor such as Ericsson, Nokia or similar.

• Proven track record of successfully delivering against sales and revenue targets.

• Strong knowledge of the African telecommunications market, including relevant commercial and technical dynamics.

• Good understanding of telecom network rollout processes and infrastructure requirements.

• Demonstrable experience leading RFP/RFQ processes, commercial proposals and complex customer negotiations.

• Experience managing and motivating a sales or commercial team.

• Strong understanding of sales planning, opportunity management, pricing, forecasting and commercial reporting.

• Established relationships with major telecom operators and key stakeholders within the local market would be advantageous.

Company Benefits

• Competitive basic salary

• Discretionary bonus

• Health insurance

• Life insurance

Helios Towers is committed to promoting equal opportunities in employment. You and any job applicants will receive equal treatment regardless of age, disability, marital status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief.